Reaching your target audience maybe difficult sometimes. You might have identified some gaps between your advertisement placement and the relevance of content.
Advanced Audience Targeting is the ability to target users and consumers based on who they are and how they behave on the internet. Be customizing who sees your ads based on behaviour and context, you ensure potential customers are receiving your message and you increase the efficiency of your budgets.
Creafi Online Media leverages Advanced audience targeting to enable clients to develop more accurate campaigns:
- Basic targeting
Sites/URLs: focus on specific publishers. Techno: define operating system, web browser, device type, carrier and/or connection speed. Demographic: gender, age and language. Channel/Categories: reach sites
Geo/IP: enhance your precision selecting your country, region or even city.
Frequency/Daypart: select your frequency cap and when your message will be more relevant along the day.
- Retargeting
Retargeting enables brands to reinforce their message to those users or visitors demonstrated interest on their products or services as they have interacted previously with their ads, sites or social media profiles.
Creafi Online Marketing, an online advertising network can design the best retargeting strategy to fulfill your needs. Leverage your efforts on paid and organic search marketing, social media actions , emailings or display campaigns and re-message those users arrived at any of your sites, landing pages or newsletters.
Present the right product to the right consumer at the right time in the most appropiate context: Convert visitors to consumers.
Do you want to improve your profits? Reach us by email [email protected] we will be happy to help.