Mobile World Congress 2014 was really amazing. Everyone was impressed by the top names in the tech industry and their cutting-edge gadgets that were presented.
Crazy4Media Group was there too of course. Our online advertising network has covered the entire show, and we are here now to describe the highlights from the magnificent event. Hope you were there with us, but if you weren’t, no worries! This is our coverage from the congress.
It was between Monday 24th and Thursday 27th February in Barcelona. The largest mobile trade show around the world, hosted the biggest names in the industry and featured the newest smartphones and other devices.
The chief executive of Facebook, Mark Zuckerberg, and the corporate vice president of Microsoft Windows Phone, Joe Belfiore spoke at the event. As recently Facebook bought WhatsApp for $19 billion, the founders of both Facebook and WhatsApp shared their insights on the future of mobile.
In addition, Samsung, Sony and other leading brands, showed their hottest gadgets at the first time, such as “Windorid” – the new combination between Nokia, Android and Microsoft Windows Phone.
The Main Statements of Facebook’s CEO
Mark Zuckerberg emphasized that today; most people in the world still do not have access to the internet. Nowadays, about 2.7 billion people have some form of internet connection. Improving mobile infrastructure will help to achieve the goal of connecting the whole world to the internet. He admitted that mobile is a key to Facebook’s strategy. Mark Zuckerberg also said that mobile operators would connect another billion people by 2020.
He said the WhatsApp is a great fit to Facebook, as almost a billion people using messaging through WhatsApp. He also talked about Facebook’s privacy issues, which currently has 1.2 billion users. Facebook is still looking for partners to work within three to five countries. Recently, they partnered with Ericson to build a lab at their campus.
The New Devices Presented At MWC 2014
BlackBerry’s CEO confirmed that two new phones are coming to the market. BlackBerry Z3, Also known as Jakarta is the first one and the BlackBerry Q20 which was designed for big businesses and government clients. They both will be launched during this year. The next flagship phone of BlackBerry will include physical buttons and a track pad. He said that BlackBerry would no longer put traditional or digital marketing efforts to compete with Apple and Samsung in terms of building a consumer household name.
The major headline from Samsung is the neglecting of Android in their brand new smart watches. Samsung Galaxy S5 was presented, with a fingerprint scanner, a heart-rate monitor, faster downloads and original camera features. They improved the camera and the battery life in the brand new S5 smartphone.
Nokia will launch its first Android phone that will run Microsoft Online Services like OneDrive and Skype. Sony Xperia will make one of the best Android phones this year, with faster, stronger and harder smartphones. Huawei showed their MediaPad X1, an amazing new 7-inch Android tablet that can also be used as a phone. Mozilla Firefox introduced the world’s first $25 smartphone.
Crazy4Media showcased at the event the 45 countries where we helped integrating mobile payment systems, and our new direct marketing tools for push notifications, SMS and email.
(Tom Horsey Crazy4Media co-founder giving a talk during the MWC 2014)